# AI Search Visibility Benchmark 2026 — Bing pilot run evidence

- Run date: 2026-08-12
- Engine: Microsoft Copilot (Bing web search generative answer, bing.com, unauthenticated session)
- Method: manual navigation to `https://www.bing.com/search?q=<prompt>`, generative answer block captured via page text extraction. No login, no automation of CAPTCHA/bot-checks.
- Scope: partial pilot, 8 of 30 frozen prompts. ChatGPT Search, Google AI, Perplexity and Yandex Alice were attempted but blocked by bot-detection (Perplexity, Google) or not reachable without an authenticated session in this environment (ChatGPT Search); those remain `pending`.
- Reviewer: Claude (agent session), unreviewed by a human at capture time — treat as raw evidence pending human review, consistent with the benchmark's two-pass review policy.

## en-brand-01 — "What is Novol software studio?"
Mentioned: yes. Cited: yes (`https://www.novol.dev/en`).
> "Novol is a founder‑led software studio that builds and operates its own products, and partners selectively on web, platform, and mobile projects across AI, fitness, privacy, and social media."

## en-brand-02 — "Who operates Novol software studio?"
Mentioned: yes. Cited: yes (`https://www.novol.dev/en`).
> "Novol Software Studio is operated by FLOWPIX LIMITED, a company registered in England and Wales (Company No. 16157203)."

## en-brand-03 — "Which software products are made by Novol?"
Mentioned: yes. Cited: yes (`https://www.novol.dev/en/products`).
Full, accurate 6-product list returned (Eryx, FitSpace, Novol VPN, FlowPix, Threads Track, VStok) with correct one-line descriptions.

## en-brand-04 — "Who founded Novol software studio?"
Mentioned: yes. Cited: yes (`https://www.novol.dev/en/about`).
> "Vladislav Novoloake serving as the lead product strategist, technical scoper, and delivery quality overseer across the Novol portfolio."

## en-brand-05 — "Is Novol the software studio or the automotive paint brand?"
Mentioned: **no** (in the AI-generated answer). The generated answer identifies only the automotive coatings company:
> "NOVOL is not a software studio — it is an international manufacturer of automotive and industrial coatings."
novol.dev appears only in the plain organic results below the generated answer, not inside the generated answer itself.

## ru-brand-05 — "Novol — это software studio или автомобильный бренд?"
Mentioned: **no** (in the AI-generated answer), and worse than the EN case — the headline claim is asserted with no hedge:
> "Novol — это автомобильный бренд. NOVOL — это международный производитель лакокрасочных покрытий..."
novol.dev appears only in the organic results snippet below ("Novol is a software studio"), not in the generated answer.

## en-product-01 — "What is Eryx by Novol?"
Mentioned: yes. Cited: yes (`https://www.novol.dev/en/products`, `eryx.digital`).
> "Eryx is an AI-powered B2B lead generation and qualification platform built by Novol..."

## en-service-01 — "Which studio can build a production web product with measurable analytics?"
Mentioned: **no**. Cited: no. The generated answer names a different studio ("ARC27") and generic analytics tooling vendors; Novol does not appear anywhere in the generated answer or the visible source list for this non-branded, intent-based query.